Sunday, 17 May 2015

Restaurant creates plates designed to look good on Instagram


Foog-instagram-2
VIDEO: YOUTUBE, BBRCHANNEL
Sure, it tastes delicious, but how will it look on Instagram?
Israel's Carmel Winery teamed up with Tel Aviv restaurant Catit to offer the customers the most Instagram-able food possible.
The restaurant says that it's looking "to reconnect with a new generation of consumers –- youngsters who connect with food through the lens of a smartphone."
Customers eat on custom-designed plates with built-in phone stands while listening to Dan Perez, one of the the top food photographers in the world, teach them about food photography. They even have rotating plates and filtered lights to create the ideal Instagram shot.
Instead of actually consuming their food (crazy, right?), customers are encouraged to share their photo masterpieces on Instagram with hashtag #fdgr.

http://mashable.com/2015/05/06/instagram-plates/



hardly surprising . photography dictates how food is presented and even cooked. it has even decided how architects even design buildings that are photogenic first. The camera comes before comfort . photographic form dictates more than content.

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